There is a huge market, several times larger than classic SaaS, waiting for its AI revolution.

Companies spend trillions of dollars every year on outsourced professional services. And yet, unlike the SaaS revolution that changed how we buy and use software, BPOs have barely gone through deep digital transformation. Not because there is no need, but because these challenges are too complex for do-it-yourself, off-the-shelf products.

Customers do not want to read long documents or learn a new interface. They want someone to solve the problem. Period.

Exactly here lies the opportunity: turning services into products. Taking complex processes, from scoping through implementation and maintenance, and making them accessible through AI.

It is an opportunity larger by an order of magnitude than the classic SaaS market.